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2012 Clear Choice Awards Winners

October 29, 2012 | Glass News

Nothing communicates purity, quality and value to consumers like a well-designed glass package

The Glass Packaging Institute (GPI) announced the winners of its 2012 Clear Choice Awards at the 2012 PACK EXPO. This year, eight consumer product goods companies were recognized for their achievements in creating innovative glass packages with shelf impact. Entries were judged on innovation, package design (including container label and closure), and consumer appeal. While there are eight specific product categories, Skinnygirl Vodka, made by Beam Global Wine and Spirits Inc., was named the overall winner by a panel of independent judges. The glass container for Skinnygirl Vodka is manufactured by Vitro.


Beer Category

Product: Bud Light Platinum

Company: Anheuser-Busch InBev

Glass Manufacturer: Verallia North America

Description: Bud Light Platinum has reinvented the category of light beer with a bold formula that’s triple filtered for a smooth finish. Packaged in a striking cobalt blue bottle with a sleep long-neck shape, Bud Light Platinum demands attention whether it is on the shelf or in your hand. The eye-catching package invites consumers to join the party and enjoy a beer that is the first of its kind.


Wine Category

Product: WindRacer 2010 Russian River Valley Pinot Noir

Company: Jackson Family Wines

Glass Manufacturer: Verallia North America

Description: Sonoma’s Russian River Valley and Mendocino’s Anderson Valley are home to some of California’s greatest Pinot Noirs and Chardonnays. While the two regions share many attributes, the wines are markedly different. WindRacer explores and contrasts the extraordinary wines from these two cool, maritime winegrowing regions.


Distilled Spirits Category (tie)

Product: Frïs Vodka

Company: Pernod-Ricard

Glass Manufacturer: Verallia North America

Description: The Frïs Vodka is made with a patented Freeze Distillation technique resulting in a vodka with outstanding quality and inspired by the mesmeric chill of the Nordic realm. Its chiseled ice-grey exterior is as attractive on the outside as it is on the inside. The DNA of the product is brought to life by using a custom made color and shape of glass, no other material would have done it justice.

Product: Woodford Reserve® Master’s Collection New Cask Rye

Company: Brown-Forman

Glass Manufacturer: Owens-Illinois

Description: Considered to be an atypical design for the spirits category, O-I's custom-designed 375 mL bottle is as authentic and premium as the unforgettable flavor bottled inside. Together the bottle’s curvy body and long neck deliver a stately and sophisticated appearance — an unmistakable melody of style. The decoration of the push up casts beautiful reflections of the bottle’s label décor and contents. 


Flavored Alcoholic Beverage Category

Product: Skinnygirl Vodka with Natural Flavors

Company: Beam Global Wine and Spirits Inc.

Glass Manufacturer: Vitro

Description: Skinny Girl Vodkas with Natural Flavors; and all-new, low-cal Skinnygirl® Ready to Serve Cocktails. And rest assured, each and every one has all of the great Skinnygirl® Cocktails qualities (low-cal…naturally flavored…delicious taste) that you’ve come to know and love. 


Food Category

Product: Grandma Hoerner’s All Natural Pecan Pie Filling

Company: Grandma Hoerner’s Foods

Glass Manufacturer: Ardagh Group

Description: Grandma Hoerner’s Pecan Pie Filling is homemade gourmet taste without the work or the mess! This filling is created with 100% Natural Ingredients only and no high fructose corn syrup. Just pour contents, and stir together with 4 eggs and 4 tbsp butter. The end result is a Pecan Pie that has the perfect ratio of scrumptious crunchy pecans atop a smoothly flavored custard filling. 


Non-Carbonated Beverage Category

Product: Honeydrop

Company: Honeydrop Beverages

Glass Manufacturer: Vitro

Packaging Description: Honeydrop Beverages is a line of healthy teas and juices made with a tablespoon of pure, unrefined honey (never any refined sugars). Through Honeydrop's Buy A Bottle – Save A Bee initiative, a portion of their proceeds are donated to local beekeepers throughout the country to help battle Colony Collapse Disorder, an epidemic threatening the global bee population. 


Carbonated Beverage Category

Product: Boylan Premium Soda

Company: Boylan Bottling Co.

Glass Manufacturer: Owens-Illinois

Description: Boylan uses glass bottles to insure freshness and carbonation of their beverages. The thick glass bottle is key to the taste preservation of Boylan’s bold flavored sodas, and to their brand image with its custom shoulder embossment. The 12-ounce glass bottles are beloved by consumers because of their authenticity, and because they can be enjoyed in their purest form and taste exactly as intended. 


Fragrance/Cosmetics/Other Category

Product: “A” is for Aldo

Company: ALDO GROUP

Glass Manufacturer: Vitro

Description: An elegant square container with colorful ACL application making a perfect marriage between product and package design.


Overall Winner

Product: Skinnygirl Vodka with Natural Flavors

Company: Beam Global Wine and Spirits Inc.

Glass Manufacturer: Vitro

Description: Skinnygirl Vodkas with Natural Flavors; and all-new, low-cal Skinnygirl® Ready to Serve Cocktails. And rest assured, each and every one has all of the great Skinnygirl® Cocktails qualities (low-cal…naturally flavored…delicious taste) that you’ve come to know and love.


People’s Choice Winner

Product: Frïs Vodka

Company: Pernod-Ricard

Glass Manufacturer: Verallia North America

Description: The Fris Vodka is made with a patented Freeze Distillation technique resulting in a vodka with outstanding quality and inspired by the mesmeric chill of the Nordic realm. Its chiseled ice-grey exterior is as attractive on the outside as it is on the inside. The DNA of the product is brought to life by using a custom made color and shape of glass, no other material would have done it justice. 

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Product Showcase »

See the latest winners of the Clear Choice Awards

2014 Winners
2013 Winners
2012 Winners
2011 Winners
2010 Winners
2009 Winners
2008 Winners
2007 Winners
2006 Winners
2005 Winners

 

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